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Ather Plans Wider Reach with New Family-Friendly Scooter 

This is an article about Ather Energy’s plans to expand into the family scooter market. The company believes this will increase their market share. Ather’s current scooters are performance-oriented. The new family scooter, Rizta, targets a different audience. Ather hopes Rizta’s affordability and reliability will win over customers.

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